It’s all about demography. Millenials are a fair-sized bunch, with a lot of influence, especially in the retail realm. If marketers don’t heed their advice—which is not always clear, and often indirect and subtle—they stand to lose. A lot!
So, good on Scotia Bank for connecting with a changing demographic landscape, and listening to new wants, needs and preferences. Okay, sometimes they’re, demands.
But to counter Theofilaktidis comment, I do believe these new physical formats will supplant existing formats—but not wholly. Indeed, they will complement each other, but a significant reduction in retail storefronts is—or ought to be—expected, as a result. And there will be great savings—both from leases and associated operating costs, including overhead and employee compensation, etc., to be had.
Big changes are happening in the banking industry. They have to! They’re all environmental changes and needed adjustments that demography creates, and that which banks must respond to. For their own livelihood. And those within this sector should brace themselves. For the good, the bad and the, ahem, not so pretty.
It’s all about demography. Millenials are a fair-sized bunch, with a lot of influence, especially in the retail realm. If marketers don’t heed their advice—which is not always clear, and often indirect and subtle—they stand to lose. A lot!
So, good on Scotia Bank for connecting with a changing demographic landscape, and listening to new wants, needs and preferences. Okay, sometimes they’re, demands.
But to counter Theofilaktidis comment, I do believe these new physical formats will supplant existing formats—but not wholly. Indeed, they will complement each other, but a significant reduction in retail storefronts is—or ought to be—expected, as a result. And there will be great savings—both from leases and associated operating costs, including overhead and employee compensation, etc., to be had.
Big changes are happening in the banking industry. They have to! They’re all environmental changes and needed adjustments that demography creates, and that which banks must respond to. For their own livelihood. And those within this sector should brace themselves. For the good, the bad and the, ahem, not so pretty.
Scotiabank branches out with new retail formats
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It’s all about demography. Millenials are a fair-sized bunch, with a lot of influence, especially in the retail realm. If marketers don’t heed their advice—which is not always clear, and often indirect and subtle—they stand to lose. A lot!
So, good on Scotia Bank for connecting with a changing demographic landscape, and listening to new wants, needs and preferences. Okay, sometimes they’re, demands.
But to counter Theofilaktidis comment, I do believe these new physical formats will supplant existing formats—but not wholly. Indeed, they will complement each other, but a significant reduction in retail storefronts is—or ought to be—expected, as a result. And there will be great savings—both from leases and associated operating costs, including overhead and employee compensation, etc., to be had.
Big changes are happening in the banking industry. They have to! They’re all environmental changes and needed adjustments that demography creates, and that which banks must respond to. For their own livelihood. And those within this sector should brace themselves. For the good, the bad and the, ahem, not so pretty.
Wednesday, July 27 @ 12:28 pm |
It’s all about demography. Millenials are a fair-sized bunch, with a lot of influence, especially in the retail realm. If marketers don’t heed their advice—which is not always clear, and often indirect and subtle—they stand to lose. A lot!
So, good on Scotia Bank for connecting with a changing demographic landscape, and listening to new wants, needs and preferences. Okay, sometimes they’re, demands.
But to counter Theofilaktidis comment, I do believe these new physical formats will supplant existing formats—but not wholly. Indeed, they will complement each other, but a significant reduction in retail storefronts is—or ought to be—expected, as a result. And there will be great savings—both from leases and associated operating costs, including overhead and employee compensation, etc., to be had.
Big changes are happening in the banking industry. They have to! They’re all environmental changes and needed adjustments that demography creates, and that which banks must respond to. For their own livelihood. And those within this sector should brace themselves. For the good, the bad and the, ahem, not so pretty.
Wednesday, July 27 @ 12:24 pm |